"Dolce Vita" has never faded
Alpemare Beach Forte dei Marmi
Alpemare features 120 elegant beach cabanas, each with a private cabin offering thoughtful amenities for a seamless experience. Here, innovation meets tradition: guests are embraced by the rejuvenating comfort of their holiday, attended with discretion, and indulged in a harmony of senses.
The Pine Garden
Upon arriving at Alpemare, guests step into a lush centenary pine garden, where the tranquility and natural beauty create an evocative sense of discovery and serenity.


The Iconic Cabins
Amenities and Services
Beach Towel Service
Every day the tent is equipped with our beach towels which have been tailor-made for your complete comfort.
Car service with driver (by reservation)
Our car with driver is available for our guests for any transfers to and from the beach club, to their homes or to reach places of interest in town.
Beach courtesy kit
Every morning guests will find in their cabins freshly washed soft bathrobes, towels and washcloths.
Private safe in the cabin
All cabins are equipped with a safe in which guests can securely store their belongings.
USB charging system
In each cabin there are two USB charging ports for both cell phones and tablets to be used at will.




